The Value of ‘Chat’

Yesterday, EMS sales management and marketing consultant Sue Mucha moderated her first chat over at PCB Chat. Today, she’s asking on her blog whether readers exploit the value of chat, and why or why not? (She makes a great point about the value of the chat being tied to the quality of the questions asked.)

For those who haven’t had a chance to see how PCB Chat works, you may check out Sue’s chat here. I tend to liken it to the last 10 minutes of a paper session, where the audience asks questions directly to the presenter.

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About Mike

Mike Buetow is president of the Printed Circuit Engineering Association ( He previously was editor-in-chief of Circuits Assembly magazine, the leading publication for electronics manufacturing, and PCD&F, the leading publication for printed circuit design and fabrication. He spent 21 years as vice president and editorial director of UP Media Group, for which he oversaw all editorial and production aspects. He has more than 30 years' experience in the electronics industry, including six years at IPC, an electronics trade association, at which he was a technical projects manager and communications director. He has also held editorial positions at SMT Magazine, community newspapers and in book publishing. He is a graduate of the University of Illinois. Follow Mike on Twitter: @mikebuetow